Not All Teeth Whiteners Created Equal
Study Finds Big Difference In Top Two Products
UPDATED: 9:30 a.m. EST December 3, 2002
WEST PALM BEACH, Fla. -- Looking to brighten those pearly whites?
A study that took place in West Palm Beach put the two top-selling teeth whitening products to the test.
They found that Crest Whitestrips came out on top, proving to be five times more effective than Colgate's Simply White paint-on gel.
"Ninety-four percent of the Crest Whitestrips users had what is commonly thought to be meaningful whitening, compared to only a few people in the Colgate Simply White group," said Dr. Ingvar Magnusson. "Simply White only stays on the teeth for a few minutes before it's washed away by saliva."
The American Academy of Cosmetic Dentistry reports that in the last five years, the demand for teeth whitening has grown by more 300 percent.
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A study that took place in West Palm Beach put the two top-selling teeth whitening products to the test.
They found that Crest Whitestrips came out on top, proving to be five times more effective than Colgate's Simply White paint-on gel.
"Ninety-four percent of the Crest Whitestrips users had what is commonly thought to be meaningful whitening, compared to only a few people in the Colgate Simply White group," said Dr. Ingvar Magnusson. "Simply White only stays on the teeth for a few minutes before it's washed away by saliva."
The American Academy of Cosmetic Dentistry reports that in the last five years, the demand for teeth whitening has grown by more 300 percent.
Previous Stories:
- May 23, 2002: Do Crest Strips Really Work?
- May 23, 2002: Teeth Whitening The Latest Dental Trend
- April 17, 2002: Coffee Drinkers: Want Whiter Teeth?
- April 30, 2001: Want Whiter Teeth?
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