CARMEL, Ind. - A high-end designer sale that was started to keep the memory alive of a 5-year-old girl who lost her battle with cancer will take place Friday and Saturday in Carmel.
Caroline Symmes loved fashion and jewelry, and her loved ones started an event to help honor her memory.
The Pink Label Event was started three years ago when Symmes was still alive.
“Caroline loved her clothes. She loves clothes and she loves pink. And so when we were trying to come up with a name for this, Pink Label just stuck,” said mother Elizabeth Symmes.
The money raised then and now has gone to helping to find new cures for pediatric cancer.
The event features high-end designer labels like Prada and Jimmy Choo for extremely low prices.
Some clothes are new from local boutiques and others came directly from designers in New York City.
Only in its third year, the consignment sale has already raised more than $100,000 which has gone directly to pediatric cancer research at Riley Hospital for Children.
“Research really is the key to the future, just like it has been up until this day. In the 70s, we cured the minority of patients with cancer. Today, we cure well over 70 percent of children with cancer,” said Dr. Paul Haut from Riley.
This lasting legacy will hopefully help find cures for the other 30 percent so no other parents will have to go through what the Symmes have endured.
“These things are very bittersweet. They’re very bittersweet because we always thought when we created this endowment that she’d be here with us, doing fundraising with us. So it’s very bittersweet. It’s also very joyful because you see people come in and they think they’re just going to go buy clothes and then they see the pictures, they hear the stories and they they’re just drawn into us and then they become supporters,” Symmes said.
“There’s no healing. There’s no healing in this. You’re just trying to do good out of something terrible that’s happened. There’s nothing worse than losing a child,” said father David Symmes.
The Pink Label event runs April 26 from 11 a.m. to 6 p.m. and April 27 from 11 a.m. to 5 p.m. at 146th Street and Greyhound Pass in Cool Creek Commons.
The ultimate goal is to raise $1 million for pediatric cancer research.