Super Bowl Frenzy In Full Force Downtown

Super Bowl Village, NFL Experience Opens

With a scream of the zip line, the Super Bowl hoopla officially kicked off downtown Friday.

Super Bowl Village, the NFL Experience and The Huddle all opened to the public Friday afternoon following much fanfare.

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The Super Bowl Village, along Georgia Street, is a free gathering place for fans featuring live music, warming areas, food and drink and Super Bowl merchandise.

It's also home to the much-anticipated zip line, which is 80 feet tall and runs 800 feet along Capitol Avenue at a cost of $10 a ride.

"Felt like a rush in the air, gliding down. Very smooth ride," said Colts linebacker Gary Bracket, who got an early ride Friday. "I wouldn't trade my Cadillac for it, but it was close."

The NFL Experience in Super Bowl Village is a pro football interactive theme park featuring games, entertainment, kids' football clinics, free autograph sessions and the largest football memorabilia show.

Colts linebacker Gary Brackett had the honor of bringing the Vince Lombardi Super Bowl Trophy into the facility during the opening ceremony Friday. The trophy will be on display until it's given away Sunday.

"It was heavy, just as I remembered it. It's the most desirable trophy in sports," he said.

On the other end of Super Bowl Village, the Kinect NFL Play 60 FanDome near Bankers Life Fieldhouse gives an immersive 360-degree inflated dome with full-body gaming on Kinect for Xbox 360.

Looking north up Meridian Street, the massive Super Bowl XLVI Roman numerals frame the Soldiers and Sailors Monument.

The old Nordstrom store at Circle Centre Mall has been transformed into The Huddle, which offers entertainment, dining and merchandise sales for fans. The Huddle After Hours Club is an ultra lounge destination featuring top-shelf cocktails, an exclusive VIP area and entertainment.

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