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Shoes Up: How one group wants a 'Terrible Towel' for Colts fans

Posted at 1:31 PM, Mar 02, 2017
and last updated 2017-03-03 07:59:11-05

INDIANAPOLIS --  Green Bay Packers fans have Cheeseheads and the Pittsburgh Steelers fans have the Terrible Towel, but what are Colts fans recognized for?

Mike Bostic, made famous by his Tony Dungy costume, says an idea came to him when the Steelers played in Indianapolis over Thanksgiving.

"We had to watch these towels being spun all over our stadium," he said. 

Bostic has created a foam horseshoe to hold up, or fans can spin it around by a hole in the bottom, hopefully to distract the other team.

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Bostic and his group are on their second prototype and admit they have a long way to go before pitching it to the Colts organization. 

"I think we'd all like to sit down with the Colts marketing department and say 'Hey here are some ideas. Let's talk about it,'" said John Bratton.

The "Shoes Up" group is taking suggestions from other people about creating something fans can identify with.

"My idea was maybe a checkered flag, a blue and white checkered flag with a horseshoe on it," said Bratton.

But the horseshoe seems to be gaining steam. If the idea sticks, the group would like to use the proceeds to put actual shoes on the feet of people in the community who need them.

"We think it's so exciting to be part of something that will be here generations from now, hopefully, if things go well," Bostic said.